Introduces the special issue of Behavior Analysis: Research and Practice, which aims to showcase how behavior analysts are leveraging technology to optimize research and practice, disseminate behavior analysis, and extend the reach of behavioral services. Readers of the four papers in this issue are asked to consider new avenues through which technology can assist in advancing behavior analysis and to consider how behavior analysis can reveal its full powers, as the scientific study of principles of learning and behavior, by helping advance the current technology. (PsycINFO Database Record (c) 2018 APA, all rights reserved)